Thinking about a Keratin hair treatment?
Meet the next-gen alternative everyone’s talking about
If you’ve been searching for keratin treatment, keratin hair treatment, or keratin straightening treatment, chances are you’re looking for smoother, frizz-free hair that’s easier to manage day-to-day. Sound about right?
But before you book a traditional keratin treatment, there’s something you should know.
At Bond, we don’t offer keratin. Why? Because we’ve found a next-generation alternative that delivers all the smoothing, shine and manageability you want - without the harsh chemicals or heat damage. It’s called Aura Smoothing Treatment by Lakmé, and it’s the future of healthy hair straightening.
Explore our Aura Smoothing Treatment.
What is Keratin treatment?
Keratin treatments are popular salon services designed to smooth and straighten frizzy or unruly hair. They work by sealing keratin (a protein found naturally in your hair) into the strands using high heat.
While the results can be sleek and shiny, traditional keratin treatments often:
- Contain formaldehyde or other harsh chemicals
- Require extreme heat to activate
- Can leave hair feeling dry or brittle over time
- Involve downtime before washing or styling
If you’re after a smoothing solution that’s kinder to your hair and scalp - keep reading.
Why we don’t offer Keratin hair treatments at Bond salon
We’re all about healthy hair first. And although keratin treatments can give impressive results short term, the long-term effects (especially from repeated use) can include:
- Weakened hair structure
- Increased sensitivity or irritation
- Build-up and dullness
That’s why we’ve chosen a more modern, science-backed option for our clients: Aura Smoothing Treatment.
Introducing Aura: The smarter, safer smoothing treatment
Aura by Lakmé is a professional hyaluroplasty treatment - a smoothing system that uses vegan keratin and premium hyaluronic acid to repair, hydrate and transform the hair from the inside out.
Unlike traditional keratin straightening treatments, Aura is:
- Formaldehyde-free
- Vegan and respectful of scalp health
- Hydrating and restorative
- Customisable based on your hair goals
Whether you want perfectly straight hair or just want to tame frizz and enhance shine, Aura adapts to you.
Three ways to smooth things over (your way)
At Bond, our expert stylists offer three versions of the Aura treatment:
1. Excellence Treatment
Maximum smoothing - straightens the hair while maintaining a natural look, with incredible softness and movement.
2. Express Treatment
A fast fix - eliminates frizz, reduces volume and enhances manageability in just over one hour. Perfect before holidays or events.
3. Beauty Treatment
An intense shine-boosting refresh - hydrates, smooths and revives dull or tired hair in a flash.
Is Aura Smoothing Treatment right for you?
If you’ve considered a keratin treatment because you:
- Struggle with frizz or humidity
- Spend too long straightening or blow-drying
- Want shinier, healthier-looking hair
- Prefer a treatment that won’t compromise hair integrity...
Then Aura could be your perfect match.
FAQ
Is keratin treatment good for hair?
Keratin treatments can make hair appear smoother, shinier, and easier to manage by temporarily sealing the hair cuticle. However, many traditional keratin treatments contain harsh chemicals like formaldehyde, which may cause long-term damage to the hair and scalp. While results can look good initially, repeated use may lead to dryness, brittleness, or increased breakage over time.
Does keratin straightening treatment damage hair?
Yes, traditional keratin treatments can damage hair - especially those that use high heat and chemical ingredients such as formaldehyde or similar compounds. These treatments may weaken the hair structure, irritate the scalp, and cause dryness or breakage with repeated use. Healthier alternatives, like the Aura Smoothing Treatment, deliver similar smoothing results without the harmful side effects.
How long does keratin treatment last?
A typical keratin hair treatment lasts between 2 to 4 months, depending on your hair type, the specific formula used, and how often you wash your hair. However, longevity can come at a cost if the treatment contains strong chemicals. For a safer and longer-lasting solution, treatments like Aura Smoothing offer a more nourishing, formaldehyde-free option.
What’s the best alternative to keratin hair treatment?
The best alternative to keratin hair treatment is the Aura Smoothing Treatment by Lakmé. It uses vegan keratin and hyaluronic acid to smooth frizz, hydrate the hair, and improve overall manageability - without formaldehyde, harsh chemicals, or heat damage. At Bond Shoreditch, we recommend Aura as a next-generation, hair-friendly solution for long-lasting smoothness and shine.
Final thoughts: Keratin vs Aura
Traditional Keratin
❌ Often contains Formaldehyde
❌ Usually not Vegan
❌ Can irritate scalp
❌ Typically flat finish
❌ Can dry hair
Aura Smoothing
✅ Formaldehyde-free
✅ 100% Vegan
✅ Gentle & Scalp-friendly
✅ Customisable finish
✅ Deep hydration
Ready for smoother, healthier hair?
Say goodbye to harsh keratin treatments. Book an Aura Smoothing Treatment at Bond Shoreditch and leave the salon with hair that feels as good as it looks.
